Most Google searches are now originating from mobile devices. Google has added to its Pay Per Click (PPC) platform Call Only campaigns just for cellphones. An interested person, when clicking your call only ad, is not directed to your website, but instead a phone call to your office is placed. Call Only campaigns are sometimes referred to as Click to Call. Call Only campaigns are the future of PPC, as fewer and fewer Google searches are being made from desktop computers. Our clients have seen some fantastic results from Call Only campaigns. Some AOI Call Only clients are receiving over 50 phone calls per month, with conversion rates near 50%. Call Only campaigns significantly outperform desktop search campaigns in total phone call volume and conversions. Click prices are comparable with desktop rates. Spanish Keywords: Inexpensive and Effective In addition to Call Only campaigns, our marketing firm has also experienced great...
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